Cricrush is a fun, yet addictive digital gaming platform based on the game of Cricket. It ties the real-time outcomes of a Cricket match played anywhere in the world to its mobile game. Using cricketing intuition and statistical analysis, fans can assemble a virtual team comprising their favourite players. The results of the actual match translate to points for their entries to rank and rate them against their peers.
STORY OF CRICRUSH
The idea for Cricrush as a digital gaming platform did not blossom in a day. It evolved and took a life form of itself over a year and a half. The idea was conceived in the heart of Silicon Valley. After playing a couple of seasons of Fantasy football, Ramoshan saw a huge vacuum in the game of cricket.
However, given the cultural and social background in the region, a traditional fantasy idea would not be suitable. Hence it took a few iterations to fine tune the premise surrounding the mindset of an average cricket fan.
Cricrush is FREE to play and provides fans with an opportunity to win real, tangible prizes. Time spent within the app by the fanbase translates into revenue for the gaming platform. We predict exponential growth given the viral features built into the game. The initial beta version validates our premise with over 7,000 downloads with zero marketing efforts.
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